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Top ideas to create a robust mobile strategy in 2021

Technology has completely revolutionized the way companies conduct business these days. A mobile strategy is considered as an essential way that can help companies to get more customers and maintain a definite industry advantage.

According to the report, more than 90% of users believe their mobile devices are so much essential to daily life. Undoubtedly, the mobile interface is crucial for consumers as well as businesses.

A proper mobile strategy is so much vital to the success of your business. So, to help you develop a plan, here in this article, we have streamlined some fantastic ideas that you can follow to bring profitability to your business:

• Performance is the master key

The performance of your website matters the most in the success of your business. If you want to make your business succeeds you, need to focus on the performance of your website. According to the report, if a website takes more than 3 seconds to load, then there are high chances that you may lose more than 50% of your visitors. And you might get even more shocked to know that they will never come back no matter how good your service maybe.

• Make your strategy Scalable

According to the report, the smartphone market will grow by more than 10% every year for the next four to five years. Also, the number of mobile apps downloads is expected to double in the upcoming few years.
As we can see, the demand is expected to increase extremely high, so you need to ensure your mobile strategy must be flexible and the output is scalable. You must have real-time analytics for all your data and performance specs.

• Create a strong team

A strong team of developers is so crucial for the success of the business. If you have a reliable team, you can create the best apps, and also you don’t need to go back and forth with an outside contractor to get a feature implemented.
As the cost to develop a bare app can cost approximately $10,000, and to develop a graphics-intensive can cost millions. An efficient team can minimize your expense as well as gives you the best output.

• Put customers need first

Smartphones have become something that almost every customer uses to interact with businesses 24/7 from anywhere at home, at work, or in any other place. You must focus on creating a service that can meet mobile-specific needs and allow geo-targeted services.

• Competitor analysis

As app stores are insanely crowded, and there are numerous apps available for the same work. It’s crucial to do proper research on all the apps that are already on the market and providing the same facilities like yours. If you don’t offer some unique or extra facilities then, no customers are going to use your app.

List of some important questions

Here, are the list of some questions that you must think before launching an app:

  • Why will users install and use your app?
  • What new things do customers want from your app?
  • What are the things your competitor is doing well or not?

Essential Mobile Marketing Statistics for 2021 are as follows:

  • According to the report, these days, consumers spend more than five hours a day on their smartphones, and a recent survey of Adweek confirms 88% growth over the year in time spent watching videos on a smartphone.
  • Approximately more than 80% of smartphone users expect to get instant information while using their smartphones.
  • About more than 50% of customers are using their smartphones to discover new brands and products.
  • Almost more than 70% of smartphone users prefer to buy from companies with mobile sites that efficiently address their questions or concerns.
  • 90% of smartphone users purchased to plan something after seeing the ad they described as relevant.

Final Thoughts

In this article, we have discussed some of the top mobile app strategies that can help you to strengthen your business. To sum up, we can say that it is crucial for you to either choose the best mobile app development company with a professional team of developers. You can also consider selecting a technical partner or a consultant so that you can have a strong mobile strategy for your business.
Are you looking for an excellent team of developers to get an effective mobile strategy for your business? If yes, then get in touch with us! We will provide tips for mobility solutions after analyzing your current business.

Paramhans Singh is the Director of Operations at Softkingo Technologies, bringing over 8 years of experience in delivering custom software solutions that help startups and enterprises achieve their business goals. He has successfully validated more than 220 app and website ideas and delivered over 100 tailored solutions, utilizing a range of technologies such as Swift, Kotlin, React Native, Flutter, PHP, RoR, IoT, AI, NFC, AR/VR, Blockchain, and NFTs.

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